Economics and Finance: Dr. Preprah’s Expert View
At the School of Business, our professors show commitment to their field of study. For example, Williams Preprah, Ph.D., is…
Category: Explore the Intersection of Money and Markets
Emotional Marketing: Navigating the Highs and Lows
In the ever-evolving landscape of marketing, emotional marketing has emerged as a powerful tool for connecting with consumers on a…
Being Your First Customer: The Interplay of Operations Management, Technology, and Marketing
In the dynamic world of business, being your own first customer has become more than just a mantra; it’s a…
Empowering Businesses to Break Stereotypes: The Role of ChatGPT 4
In the ever-evolving landscape of business, success hinges on various factors, one of the most critical being how a company…
The Power of Innovative Business Design on Organizational Financial Stability
In today’s fast-paced, technologically driven world, the success of an organization is closely tied to its ability to adapt and…